Motivation Theories in different Areas

A person can do the things in the life depending upon the level of motivation. Motivation can be

• Self motivation


• Motivation by others

Many motivation theories are developed, which are serving to different areas . These theories are based upon the fact that each individual is motivated by different stimulus. Stimulus of motivation can money, power, social recognition, reward , promotions , affiliation etc. Stimulus factor varies from individual to individual depending upon fallowing factor.

• Social factors


• Financial Status


• Cultural factors

etc . For example a person who is poor and is barely able to fulfill the need of his family will be motivated by money. Recognition does have least importance to him.

Motivation theories are applied in many areas like Human Resource Management, Marketing , Organization behaviour. H R manager motivates the employees to perform well and be productive by understanding his turn on factor. Marketer motivates the consumer to a level where he feels the requirement of the product. So there are many field where motivation theories can be applied and it really works is Stimulus recognition is right and execution is perfect.

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